Performance Statistics

Google Ads provides various information about the performance of your campaigns. You can view or download your account information as reports. You will learn about:

Impressions, clicks, cost, position and other key metrics like CTR, average. cost per click, average cost per view, average cost per thousand impressions, bounce rate or view rate (for video ads),
Visibility, including achievable and invisible, measurable and non-measurable impressions,
Conversions: From the number of conversions and their value to conversion rates and cross-device conversions,
distribution,
Ad performance compared to the competition: impression share or relative CTR,
calls, messages, interaction with YouTube,
Information about the public: demographics, interests.

Statistics How do I get data from your Google Ads account?

Sign in to your Google Ads account to get all the necessary information. Look for the column icon in the Campaigns, Ad Sets, or Ads & Extensions sections. Click Edit Columns and select all the columns and metrics that interest you. The data differs depending on which tab is pressed.

All information about your competitors in Google Ads can be found under Campaigns → Auction overview. Here you can compare your ad's performance against the following metrics: impression share, overlay share, top position, or top position.

Literal Meanings of Performance Statistics

Performance:

Meanings of Performance:

The act of performing an act or act by performing an act by performing an act by means of an act.
What is done or accomplished, something done or accomplished by doing, an act, an act, a specific act, an act of a generous or public character.
Live show or concert.
Estimated amount of useful work done in terms of time spent, resources used, etc.
The actual use of the language in certain situations by native speakers as opposed to their system of linguistic knowledge (skills), see :w:linguistic performance.

Sentences of Performance

Fulfillment of an obligation or duty.
Better performance means doing more work in less time and/or using fewer resources.

Statistics:

Meanings of Statistics:

The mathematical science concerned with the collection, presentation, analysis, and interpretation of data.
The systematic collection of data related to measurements or observations, often associated with demographic information such as population size, income, population at different ages, etc.
A single item in a statistical survey.
A quantity calculated from sample data that characterizes an important aspect of the sample (for example, the mean or standard deviation).
A personal person or event is reduced to statistical information.