Ad Inventory

A set of ad impressions. For example, the total number of ad impressions available to the publisher or network (usually expressed as a monthly number).

Website publishers show ads to visitors when they visit a web page. The number of potential ads that can be shown is considered your ad inventory. For example, if the Gotham Times averages 1,000 home page views in a given week and you have room for two home page display ads, your potential ad inventory is 2,000 impressions per week.

Ad inventory is the placement or number of ads a publisher can sell to advertisers.

The total number of ad impressions a website can sell over time (usually reported per month).

Literal Meanings of Ad Inventory

Ad:

Sentences of Ad

1. I placed both ads in the paper, as instructed.

Inventory:

Meanings of Inventory:

1. (Object) An inventory of an item available at a particular location or company.

2. (Operations) Detailed list of all available items.

3. (Edits) The process of creating or updating such a list.

4. A section of items available to the character for immediate use.

5. (Operations) Taking inventory of available resources or items to create an inventory.

Sentences of Inventory

1. Due to a lack of inventory at the Boston store, customers had to travel to Providence to find the item.

2. There were some items in the inventory that you wouldn't normally expect in a cheese shop.

3. This month the inventory took almost three days.

4. You cannot go through the underground tunnel if you have more than three items in your inventory.

5. The primary task of the night shift was to inventory the warehouse and replenish it if necessary.